Author: admin

A good infographic can go a long way.   Is it well designed? Clear, focused graphics will lead the way to create an effective infographic. Test it out by looking at the infographic font size and style, as well as clarity of other images on the document. Cut...

SEO- if you don’t know what this means, you’re not alone. The marketing world is full of so many abbreviations and acronyms that you can feel overwhelmed at times. But SEO is an extremely important concept to understand if you’re an entrepreneur, a small business...

Marketing covers a lot of bases across various sectors and industries. Print marketing is not dead, and digital marketing is skyrocketing. If you work in a certain industry, you can bet that marketing covers it. In a society in which an image can go viral...

DO use easy-to-read fonts. Fonts and typography set the tone of your business. Thinner lines and sans serif fonts indicate modernity and minimalism. Bolder, serif fonts reflect a more powerful, traditional tone. Choosing the right font has to also match your broader company brand, along with...

Sometimes you need a burst of motivation when you’re busy running a business. Inspiration can come to you in many different ways- the most convenient being a podcast. Getting into the habit of listening to your favorite podcast creates a bite-size hour (or less!) of...

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